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Historisk tidskrift 128:3 • 2008
Innehåll (Contents) 2008:3
Uppsatser (Articles)
Utrymning i folkhemmet. Kalla kriget, välfärdsidyllen och den
svenska civilförsvarskulturen 1961
Marie Cronqvist
Fulltext (pdf)
Summary
Evacuating the people’s home. Cold war, warm welfare and
the Swedish culture of civil defence
On April 23 1961, a large civil defense exercise took place
in the Swedish capital of Stockholm. About 30,000 participating
civilians were swiftly evacuated from the city centre to the
countryside by cars, buses and trains. The aim of the exer-
cise was very serious: to test the civil defense organization
in a time of nuclear threat. The event was ultimately evaluated
as successful and educationally con- structive; however, contemporary
media provided a different interpretation. The article analyzes
the media framing of the evacuation from the perspective of
Cold War cultural studies and in particular the study of the
culture of civil defense. Three key frames are identified in
the press coverage: the calm order, the joyful fiesta, and
the welfare monarchy. All three could be considered examples
of a surprisingly dominant idyllic framing of the event as
a cheerful and carefree Sunday picnic. This is discussed by
contrasting the dark warfare narrative of the Cold War to the
welfare narrative of the folkhem, literally people s home.
The question is raised whether the idyllic framing is an answer
to an all-encompassing fear of nuclear annihilation or, on
the contrary, if the Cold War at this time was in fact too
distant to engage the neutral Swedes.
Keywords
Cold War culture, civil defense, urban evacuation, culture
of civil defense, folkhem, welfare state, media framing
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